Welcome to GfK StarTrack

Explore the new StarTrack Portal!

Discover exciting features designed to enhance your experience:

  Performance Improvements: Enjoy faster load times and smoother interactions for quicker access to reports and data.
  Modern Style: Navigate effortlessly with our sleek, user-friendly design.
  Advanced Navigation and Search: Find what you need quickly with precise search and filter capabilities.
  Integrated Online Preview: Preview reports before downloading for a quick glance at content.
  StarTrack Portal API: Seamlessly integrate portal reports and functionality into your workflows. Learn more

Beside these new features, StarTrack Portal continues to provide the following benefits to users:

• a fast and convenient way of receiving regular GfK reports and information
• a single source of GfK key data wherever you are in the world and 24 hours a day 7 days a week
• access to tables in Excel-Format
• quick access to Topline information and chart decks
• online access to GfK QuickView
• interactive content browsing in the GfK StarTrack Explorer
• efficient internal data distribution with instant access to GfK data on every desk everywhere
• tailor-made information packages due to individual user profiles  

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gfknewron

One platform, total clarity. gfknewron combines, visualizes, and interprets a comprehensive set of point of sales data and consumer insights into one digital platform that is accessible across your entire organization.

Gain unparalleled access to your point-of-sales data with gfknewron Market. From market sizing and brand share to feature trends and sales drivers, get the full market-to-model product level insights you need to monitor performance, optimize tactics, and win the market.

As a StarTrack user, you are likely to be eligible for gfknewron as an additional service improvement to your current subscriptions.

Register for gfknewron access to check it out, or, if you want more details about the platform before getting started, you can read more and request a gfknewron demo here.

To learn more about the platform, read more or request a demo here.

Already registered? Login to gfknewron here.